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How Virtual Trade Shows Can Prepare First-Time Exhibitors for the Real Thing

Has your business never exhibited at a face-to-face trade show before? Had you thought about exhibiting, but then restrictions due to the COVID pandemic shut down those plans? Been thinking about exhibiting at a trade show but not sure when things will be “back to normal”? Read why we recommend that you try a virtual trade show to prepare you.

Technology / Trade Show Exhibiting / Virtual Events

Lead Generation from Virtual Trade Shows is in a League of its Own

With so much potential to interact with and win over buyers, the value of a trade show is quite powerful if a business has a strong plan for lead generation and well thought out follow-ups. For a few breakthrough tips on following up with your leads, we cover the benefits that come from lead generation through virtual trade shows.

Lead Generation and Management / Technology / Virtual Events

Breaking Down the Benefits of In-Person vs Virtual Trade Show Reach

While it’s a fact that business relationships, experiences and interactions cannot be duplicated on a digital level, we as a networking industry have begun filling this face-to-face void with virtual trade shows and events. And even though the advantages don’t always equate to or outweigh the benefits of in-person trade shows, they’re worth addressing.

Trade Show Exhibiting / Trade Show Planning and Logistics / Virtual Events

8 Tips for a Highly Engaging Virtual Event

Due to social distancing from the COVID-19 coronavirus pandemic, virtual events are popular right now. But the virtual event world may be confusing and overwhelming for some. Don’t worry! If you have a vision, amazing content, and a trusted event partner who knows virtual, you are ready to get started! Here are some great tips for you.

Technology / Trade Show Planning and Logistics / Virtual Events

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How Virtual Trade Shows Can Prepare First-Time Exhibitors for the Real Thing

Has your business never exhibited at a face-to-face trade show before? Had you thought about exhibiting, but then restrictions due to the COVID pandemic shut down those plans? Been thinking about exhibiting at a trade show but not sure when things will be “back to normal”? Read why we recommend that you try a virtual trade show to prepare you.

Breaking Down the Benefits of In-Person vs Virtual Trade Show Reach

While it’s a fact that business relationships, experiences and interactions cannot be duplicated on a digital level, we as a networking industry have begun filling this face-to-face void with virtual trade shows and events. And even though the advantages don’t always equate to or outweigh the benefits of in-person trade shows, they’re worth addressing.

How to Continue Building Relationships with Virtual Trade Shows

Virtual trade shows are great for gaining new leads and reaching prospects that may not have the availability to attend your in-person shows, but they aren’t the greatest at cultivating relationships. While it’s not impossible to continue building relationships through virtual trade shows, it’s definitely not as easy as it is to engage with a person one-on-one at an event. Learn why in our latest post.

Innovative Cleaning Strategies for Your Business to Consider

With the need for cleanliness at an all-time high, many companies are doing their part in helping facilities clean confidently. This gives businesses and their customers peace of mind that proper steps are being taken to promote cleanliness and overall safety. Here are a couple of cleaning solutions that your business can look into when preparing for keeping your staff and customers safe now and in the future.

Future of Trade Shows Looking Bright as Many Shows Set New Dates

After the trade show industry halted face-to-face marketing for health and safety reasons, it is encouraging to see several large shows forging ahead with their planned (or postponed) dates for next year. Here is a list of some of the larger trade shows in the U.S. that have rescheduled or are continuing to proceed as planned in-person next year.

3 Things Trade Show Marketers Are Losing Out on When Unable to Exhibit

It’s unfortunate that businesses are experiencing big losses from the pause in trade shows and inability to market face-to-face due to COVID-19. As we in the trade show industry know, in-person marketing can’t be replaced. Here’s a few reasons why exhibit marketers in particular are looking forward to the return of trade shows as soon as possible.

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