Make Your Exhibit a Destination! More Travel and More Attendees in 2022
It’s time to get back into the swing of in-person trade shows. As you do, consider what your exhibits are going to do to draw in a crowd. National and international travel is increasing rapidly, which means it is more important for marketers and businesses alike to be ready to create in-person experiences that are both impactful and meaningful to all involved. As the exhibition season gets underway, what are you doing to ensure the best possible experience?