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The Do’s and Don’ts of Kiosk Rental for Trade Shows

 

Are you getting ready to represent your company at a big trade show later this year? Are you considering renting a kiosk for these events instead of purchasing or building one yourself?

Renting a kiosk can be a great way to save money without sacrificing design options. There are some important dos and don’ts to keep in mind, though, if you want to ensure you get the best booth possible.

Read on to learn some key dos and don’ts of kiosk rental for trade shows.

Kiosk Rental DosIt’s not enough to just Google “kiosk rental near me” or “best kiosk rental prices” and hope for the best. The following are all good things to do to make sure you’re working with a reputable kiosk rental company:

Do Get ReferencesBefore you’re getting ready to work with any business, including kiosk rental businesses, it’s best to get references. Any reputable company will have no trouble providing you with these. If they hesitate or try to get around it, that’s a red flag.

Don’t just check to see if they have references. Actually contact these people or companies and ask about their experience. This can help you decide if the rental business is a good fit for what you need.

Do Review the Company’s Design PortfolioEvery kiosk rental company will specialize in different kinds of kiosk designs. Ask to see their portfolio and check out the work they’ve done in the past before you agree to work with them.

This is a good way for you to see if their style matches your preferences. You’ll also be able to determine whether they can put together the type of kiosk that you need for your upcoming trade shows.

Do Be Clear About Your NeedsIt’s easier to figure out if a kiosk rental company can do what you need if you’re clear about those needs upfront.

Let them know right from the start what the purpose of your display is. Is it to build brand awareness? Display products? Demonstrate your products or services?

Once they have this information, they’ll be able to put together a kiosk that best meets your needs and helps you accomplish your specific goals.

Do Incorporate TechnologyIt’s always a good idea to incorporate technology into your trade show kiosk. Using iPads and tablets makes the lead collection process a breeze, and it helps you ensure you’re gathering accurate information from everyone you meet.

Having a kiosk with charging stations also makes you a valuable commodity at a busy trade show (and it helps you avoid having to hunt down a charger when the iPad battery runs low).

Do Position Your Kiosk in the Right PlaceWhen you rent a trade show kiosk, make sure you position it in the proper place. A rental kiosk might be smaller than some other displays, but that doesn’t mean it can’t still make an impact. You just have to set it up so that it’s not obscured by other booths at the show.

Kiosk Rental Don’tsAt the same time, there are also some things you should avoid. The list includes the following:

Don’t Be “Another Rental”Look for a kiosk rental company that treats you as an individual. Don’t work with companies that don’t seem to have your best interests in mind or that treat you as though you’re “just another rental.”

They should take an interest in your needs and the type of display you want. If they don’t, it’s time to look elsewhere.

Don’t Restrict Your Detail and Customization RequestsIt’s easy to assume that you’ll have to sacrifice detail and customization options when you rent instead of buy. That doesn’t have to be the case, though.

If you work with the right kiosk rental company, they’ll have tons of options for you to choose from. They’ll also have no trouble honoring your customization requests and helping you figure out solutions. You might be renting, but that doesn’t mean you can’t still have a unique booth that stands out from the crowd.

Don’t Forget to Purchase Printed GraphicsFinally, don’t forget that you’ll need to purchase printed graphics that accompany your kiosk separately from the kiosk itself.

The good news about this, though, is that they’re yours to keep. You can use them to customize this booth at your upcoming show and then keep them on hand for future rentals. It’s a gift that keeps on giving!

Get Your Trade Show Kiosk Rental TodayNow that you know what to do and what not to do when it comes to renting a trade show kiosk, it’s time to start your search for the right rental company. Keep these tips in mind and you’ll have no trouble finding a great company that helps you choose a high-quality, eye-catching booth for all the shows you plan to attend.

 

Better Branding & Booth Design Digital Book

In this book, Skyline Exhibits has compiled 29 articles originally published on the Skyline E-Tips blog. These posts combine valuable information about booth branding, booth design and integrating technology.

This book is available to download for free. Just complete the form below and we will send you a copy today! If you have any questions, you are always welcomed to contact one of our expert Exhibiting Consultants at one of our authorized dealer offices around the globe.

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About the Author

Larry Zollo is a recognized leader in the Trade Show Marketing industry. As the President at Skyline Exhibits & Graphics, he has over 30 years of expertise with trade show displays, exhibits, and booths in Connecticut. Larry has been the presenter or guest speaker at over 50 industry events. He believes that to make any marketing program successful, it is all about clear communication coupled with excitement and engagement. Sounds simple, right? “Gaining qualified leads and more sales at-bats for your sales team is always the goal”.

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