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Prep for 2020: Top 2019 Skyline E-TIPS You Can Learn From


As we wrap up the year, sometimes, we have a bit of time to re-visit what worked and maybe catch up on some of our learning. To help you do just that here is a summary our most popular webinars and blog posts for this year.

Top 2019 Webinars:These were the top 4 webinars we produced in terms of registrations and attendance. Feel free to watch them on demand!

Top 2019 Blog Posts:

Top Exhibit Trends We Noticed

  • Interactive Tech. Games, augmented reality, virtual reality and even RFID are being used to engage trade show visitors and event attendees. We are doing everything we can to get people to look up from their phones. Don’t forget however that an engaged and knowledgeable staffer is much better than any tech you can bring to the show.
  • Glowing messages. Whether backlit static graphics, programmable moving graphics or even LED walls it seems like bright messaging is everywhere we look.
  • Pop-Up Events & Surprise Experiences. It seems like everyone is creating a unique and unexpected event to surprise and delight their clients. We see this trend extending into trade shows as we move from simply informing our clients to entertaining them.

What did you notice in 2019 that you think will carry into 2020 and beyond? Let us know! We would love to hear from you.

Capturing & Managing Leads at Trade Shows Book

In this book, Skyline has compiled 27 blog posts originally published in the Skyline E-TIPS blog. The posts combine valuable information about trade show and event staffing, giveaways and lead management. From experienced trade show consultants, traditional marketers and digital marketing practitioners, these authors know Trade Shows and how to leverage modern technology (lead applications) and techniques to improve leads collected at your trade shows and events. We also dive into effective giveaways and booth staffing.

About the Author

Sofia Troutman was the Manager of Digital Marketing & Product Innovation for Skyline Exhibits in St. Paul, MInnesota.

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