Virtual trade shows are great for gaining new leads and reaching prospects that may not have the availability to attend your in-person shows, but they aren’t the greatest at cultivating relationships. While it’s not impossible to continue building relationships through virtual trade shows, it’s definitely not as easy as it is to engage with a person one-on-one at an event. Learn why in our latest post.
With the need for cleanliness at an all-time high, many companies are doing their part in helping facilities clean confidently. This gives businesses and their customers peace of mind that proper steps are being taken to promote cleanliness and overall safety. Here are a couple of cleaning solutions that your business can look into when preparing for keeping your staff and customers safe now and in the future.
After the trade show industry halted face-to-face marketing for health and safety reasons, it is encouraging to see several large shows forging ahead with their planned (or postponed) dates for next year. Here is a list of some of the larger trade shows in the U.S. that have rescheduled or are continuing to proceed as planned in-person next year.
Due to the COVID-19 coronavirus and the pause on almost all in-person trade shows, virtual events are gaining in popularity. Many industry associations are hosting their annual conferences online. The next time you hold a virtual event, try using one of these techniques to create the fear of missing out (FOMO) to keep your attendees engaged.
You may be apprehensive about moving your canceled trade show to the virtual space, but if you want to succeed and break through the current economy, you’ll need to get out of your comfort zone. While there’s no replacement for face-to-face trade shows, virtual events can be beneficial in a number of ways. Check out these reasons why.
It’s unfortunate that businesses are experiencing big losses from the pause in trade shows and inability to market face-to-face due to COVID-19. As we in the trade show industry know, in-person marketing can’t be replaced. Here’s a few reasons why exhibit marketers in particular are looking forward to the return of trade shows as soon as possible.
During the economic downturn when there are fewer attendees at some shows, Pre-Show Promotions can help you turn more of the show’s visitors into attendees in your booth. This post shares 29 tips from Skyline Trade Show Tips readers on how they boosted their results with Pre-Show Promotions.
Skyline Launches the Largest Batch of New Trade Show Display Products in its History Trade show exhibitors’ needs continue to change. Exhibitors want their display to be lighter, easier to set up, and more durable — but also more attractive, versatile, and functional. To meet exhibitor’s needs for more innovative trade show displays, Skyline … Continued
To find out what’s really working in exhibiting now, we worked with Tradeshow Week to survey and analyze the best practices of today’s trade show exhibitors. The result? The new 32-page What’s Working in Exhibiting White Paper.
