Exhibiting Gone Green!
Across the globe, 60 percent of consumers say that sustainability is an important factor in their purchasing decisions.
By making your next trade show exhibit more eco-friendly, you won’t only be helping the planet — you’ll be appealing to the majority of consumers who care about protecting the earth!
Not sure how to go green with your next exhibit? Outlined below are some helpful tips you can implement today.
Rent Your Exhibit
Instead of building a brand-new exhibit for each event season, consider renting. Renting an exhibit helps to minimize waste, and it can save you money — win-win!
As a bonus, many businesses that offer rental services also assist with setting up your exhibit. This allows you and your team to maximize your time and focus on other important aspects of your presentation.
Use Recyclable Materials
If you decide to skip renting and create a new exhibit from scratch, look for opportunities to use recyclable materials. The following are some examples of recyclable, eco-friendly materials to consider:
- Aluminum
- Wood substitutes like bamboo and sorghum board
- Biodegradable polymer fiber carpets
- Cardboard
When using plastic, try to find plastic products made from recycled bottles or other recycled materials. Use eco-friendly ink when printing banners and signs, too.
Recycle and Reuse Exhibit Pieces
Do you still have the pieces from your last trade show booth or exhibit? If so, take a look and consider whether you can reuse some of those pieces to cut down on the number of new materials you need for this year’s exhibit.
Even if your entire booth isn’t made from recycled materials, little efforts add up over time. By recycling and reusing what you can, you’re still reducing your environmental impact and making a difference.
Go Digital
You may also want to reduce the number of paper products you incorporate into your trade show display.
A lot of paper products get thrown out instead of recycled at the end of events, but you can help to cut this down by opting for digital alternatives.
For example, instead of handing out business cards, perhaps you can display a QR code that attendees can scan to add your contact information directly to their phones. You can also use tablets for digital lead generation.
Switch to Eco-Friendly Offers
What kinds of swag have you given out at past trade shows? Pens? Notepads? Plastic water bottles?
Instead of handing out less sustainable swag, try switching to products made from recycled materials. You can also offer eco-friendly alternatives like these:
- Reusable tote bags
- Stainless steel water bottles
- Reusable silicone or stainless steel straws
You could also skip the swag altogether and share an online discount code with attendees who stop by your booth. This significantly reduces waste and helps you stand out from other exhibitors.
Donate Leftovers
When possible, donate leftover materials from your trade show instead of throwing them away.
Some trade show display businesses might be willing to accept leftover materials to recycle them for future projects. You can also donate leftover food or swag to a shelter or another charity in the area.
Go Green at Your Next Event!
As you start working on the exhibit for an upcoming trade show or event, be sure to think about how you can make it more eco-friendly.
The tips discussed above are all effective options for reducing your carbon footprint, minimizing waste, and doing your part to help the planet.
Need additional help putting your exhibit together? At Skyline, we offer high-quality rental exhibits that have the same look and feel as brand new, custom ones.
Get in touch today to learn about our rental services or get to work on your next trade show booth.
