There are many factors that go into a successful trade show marketing program. And while both your booth itself and your booth staff are extremely important… what’s a great booth, a great staff, and a great product or service without a great spot on the show floor? Here are a few tips to help you pick the best booth space for your business and a location on the show floor that works to your advantage.
Category: Display Trends
The trade show industry has done everything it could to find its way back. While we can all expect new precautions, rules, and safety limits to create an unfamiliar aspect at trade shows compared to how we once knew them, there are numerous things that we can expect to remain the same. Here are 5 things that haven’t gone anywhere when it comes to trade shows as we know them!
Now that the world is starting to get more of a grip on COVID-19 and trade shows will soon be able to resume, the next steps will include plenty of reevaluating, including floor space in their booth. It’s extremely important to create exhibit floor plans that are spacious and open, easy to navigate, and that look appealing and inviting.
Along with many other things, public-facing touchscreens need to be thought of in the new viral conscious context of COVID-19. Regular disinfectant-grade cleaning is necessary to help ensure that surfaces do not harbor viruses and bacteria. Here are some guidelines that you can use for safely disinfecting touchscreen surfaces.
Everyone knows that social distancing rules will be implement at upcoming trade shows. So, what’s going to be the most visually appealing way to go about implementing these types of cues? We have a couple of solutions that will make your social distance-friendly exhibit presence as seamless as possible.
COVID-19 has brought on many new obstacles for large event holders and group gatherings. It’s so important to make the most of your space on the show floor, and with a two-level exhibit, you’ll definitely be doing that by shifting upward while keeping your booth guests’ safety in mind.
With nearly every state currently in some stage of phased reopening, employers are now faced with designing and implementing a Return To Office (RTO) Plan in tandem with finding their footing in a market strikingly different than that of just a couple of months ago. Check out these steps to consider at your office.
Whether it’s your first trade show ever or your fiftieth, you’re probably wondering what you can do to set your business apart from the competition and attract people to your booth. One of the best things you can do is to purchase a custom trade show display. Learn more about the benefits of investing in custom trade show booth construction.
The task of overlaying interactive content on top of videos and/or images has been relegated to costly custom coding and development solutions… until now. Learn how you can quickly and easily add touchable points throughout a video or image with Skyline 360.
Despite all the wonderful elements of our profession, there is one unfortunate aspect to exhibiting that can be hard to ignore: it can often be extremely wasteful. When you’re looking to eliminate waste or reduce the carbon footprint of your exhibit, consider these practical tips.
Digital images displayed on digital displays opens up a new world of changing and moving images. To help you pick the optimum hardware for your budget, venue, and expected audience, we’ve broken down the features, benefits, and strategies to mitigate risks of each type of display. In Part II of this article, we cover computer monitors, projectors and video walls.
Digital images displayed on digital displays opens up a new world of changing and moving images. To help you pick the optimum hardware for your budget, venue, and expected audience, we’ve broken down the features, benefits, and strategies to mitigate risks of each type of display. In Part I of this article, we cover tablets, kiosks, and TVs.