Design Trends

2021 is Full of Changes and Your Exhibit May Need Some Changes, Too

We’ve all recently experienced a break from live events, and aside from the stress of businesses and exhibitors dealing with many canceled shows, the lost opportunities for face-to-face interactions have taken a toll. That’s why exhibitors are ready to hit the ground running now that trade shows are rescheduling and preparing for a fresh start. One positive take away from the downtime is that it’s provided businesses with a chance to reevaluate their trade show marketing plans, goals, and expectations for the year ahead.

Briquelle Neyens – March 24, 2021

How to Add Space to Your Exhibit Floor Plan by Utilizing Storage

Now that the world is starting to get more of a grip on COVID-19 and trade shows will soon be able to resume, the next steps will include plenty of reevaluating, including floor space in their booth. It’s extremely important to create exhibit floor plans that are spacious and open, easy to navigate, and that look appealing and inviting.

Briquelle Neyens – February 23, 2021

Create More Space in Your Booth With These 2 Types of Exhibit Structures

With trade shows slowly re-scheduling, exhibitors will need to figure out the best way to welcome attendees into their booths safely. To keep your booth feeling open, spacious, and uncluttered without having to increase your overall booth size, here are two exhibit elements to consider implementing at your next trade show.

Briquelle Neyens – January 12, 2021

The Must-Have Exhibit Components to Make Social Distancing a Priority

Everyone knows that social distancing rules will be implement at upcoming trade shows. So, what’s going to be the most visually appealing way to go about implementing these types of cues? We have a couple of solutions that will make your social distance-friendly exhibit presence as seamless as possible.

Briquelle Neyens – July 16, 2020

Why Exhibitors Should Consider Double Deck Exhibits Following COVID-19

COVID-19 has brought on many new obstacles for large event holders and group gatherings. It’s so important to make the most of your space on the show floor, and with a two-level exhibit, you’ll definitely be doing that by shifting upward while keeping your booth guests’ safety in mind.

Briquelle Neyens – July 7, 2020

The Benefits of Custom Trade Show Booth Construction

Whether it’s your first trade show ever or your fiftieth, you’re probably wondering what you can do to set your business apart from the competition and attract people to your booth. One of the best things you can do is to purchase a custom trade show display. Learn more about the benefits of investing in custom trade show booth construction.

Mary Rita Crowe – February 20, 2020

Bold Ideas to Be “Popular” in the Trade Show World

Are you looking to stand out at your next trade show? Then you have to do what the other exhibitors aren’t willing to do. Check out these bold tips to help get you going!

Briquelle Neyens – February 5, 2020

Private Meeting Areas at Trade Shows

Many trade shows offer designated lounges that can be used for conducting one-on-one discussions with clients. In this post, we’ll discuss the merits of open, semi-private and exclusive meeting areas, and discuss the pros and cons of each.

Mary Rita Crowe – November 19, 2019

Practical Tips to Creating Sustainable Exhibits

Despite all the wonderful elements of our profession, there is one unfortunate aspect to exhibiting that can be hard to ignore: it can often be extremely wasteful. When you’re looking to eliminate waste or reduce the carbon footprint of your exhibit, consider these practical tips.

Mary Rita Crowe – July 9, 2019

A Buyer’s Guide to Trade Show Digital Displays: Part 2 of 2

Digital images displayed on digital displays opens up a new world of changing and moving images. To help you pick the optimum hardware for your budget, venue, and expected audience, we’ve broken down the features, benefits, and strategies to mitigate risks of each type of display. In Part II of this article, we cover computer monitors, projectors and video walls.

Pierre Menard – June 12, 2019

3 Basic Rules When Designing for Events

In an age where technology brings the world so much closer, the ability to segment design for the immediate audience has never been more important. Putting your brand on display through trade shows and events magnifies the attention you will receive and the scrutiny that you’ll be under. The question is whether you are inspiring your prospect or merely polluting the space.

Martin Miller – March 26, 2019

Dos and Don’ts for Trade Show Merchandising

Just as in a store environment, products merchandised at a trade show need to be displayed to attract attention, draw in traffic and maximize sales. To avoid displays that are either too sparse and boring or overly cluttered and overwhelming, use these guidelines for your next trade show layout.

Mary Rita Crowe – June 19, 2018

Category: Design Trends