With trade shows slowly re-scheduling, exhibitors will need to figure out the best way to welcome attendees into their booths safely. To keep your booth feeling open, spacious, and uncluttered without having to increase your overall booth size, here are two exhibit elements to consider implementing at your next trade show.
Currently, there is much anticipation for the trade show world to get back on its feet and return to business as usual. With many factors up in the air as event hosts continue to postpone, it’s easy to get discouraged. However, there are some signs pointing to a bright future ahead for events. Check out these highlights.
The face-to-face events world has shifted to digital so quickly since the start of the COVID-19 pandemic that we now seem to live in a world of templates, parameters and boredom. Check out these important lessons to help yourself break free from the limitations set by these digital initiatives to deliver on your brand successfully.
Everyone knows that social distancing rules will be implement at upcoming trade shows. So, what’s going to be the most visually appealing way to go about implementing these types of cues? We have a couple of solutions that will make your social distance-friendly exhibit presence as seamless as possible.
Whether it’s your first trade show ever or your fiftieth, you’re probably wondering what you can do to set your business apart from the competition and attract people to your booth. One of the best things you can do is to purchase a custom trade show display. Learn more about the benefits of investing in custom trade show booth construction.
Are you looking to stand out at your next trade show? Then you have to do what the other exhibitors aren’t willing to do. Check out these bold tips to help get you going!
Many trade shows offer designated lounges that can be used for conducting one-on-one discussions with clients. In this post, we’ll discuss the merits of open, semi-private and exclusive meeting areas, and discuss the pros and cons of each.
In an age where technology brings the world so much closer, the ability to segment design for the immediate audience has never been more important. Putting your brand on display through trade shows and events magnifies the attention you will receive and the scrutiny that you’ll be under. The question is whether you are inspiring your prospect or merely polluting the space.
Do you have a lot of repeat or long-standing customers? Then you might assume that you have been providing them with ideal customer service when in fact they might only be mildly satisfied – ordering from you out of convenience or habit instead of brand loyalty. Consider these keys to help achieve true loyalty and leave a lasting impression.
Nowhere else than in the trade show industry does the expression “you don’t get a second chance to make a first impression” ring more true. With that in mind, here are 3 key reasons why you can’t afford to skip on effective branding.
With countless exhibitors competing for their attention, conference and expo attendees tend to make quick, visual decisions on who deserves their focus. With that in mind, the following booth design and onsite tips are among the tried and true steps used by effective exhibitors.
Does your exhibit catch the eye of the average customer passing by? Here are a few tips from a first-time trade show attendee that are sure to make sure you aren’t losing too many customers before you even have the chance to speak with them.
Determine these objectives prior to speaking with a trade show exhibit designer. Your budget and planning timeline will thank you for planning ahead.
Where does a busy exhibit manager come up with clever design ideas? Sometimes a fresh perspective requires looking outside your own industry.
Are you using the 5 senses to give a truly unique experience to your prospects at your trade show or event? Learn how to make the most of each of the 5 senses to “wow” the crowd.