As people are stuck at home, distancing from loved ones, and longing for what used to be their normal daily activities, people are seeking out positivity in any way possible. Here is a list of ideas to get you moving on your social media strategy so that your audience is seeing more than just repetitive and gloomy coronavirus related posts everywhere they look.
Since COVID-19 has brought on what’s now globally known as “social distancing,” the rules of etiquette are already shifting to a new norm. Booth etiquette expectations may shift moving forward once trade shows can be back up and running.
As we are all staying home trying to flatten the curve, a lot of people and companies also have to work on their learning curve to get up to par with virtual meetings software. Here are some tips on how you can use video conferencing in your trade show program.
If virtual events are uncharted territory for you, you’re probably in the same boat as a lot of other organizations leaning on this trade show marketing substitution. Here are our top 8 live streaming tips for those who are beginning to lean on virtual events at this time!
With the COVID-19 coronavirus pandemic leading to the cancellation and postponement of most trade shows and events, we must ask the question: what does the future of the industry hold?
Trade shows are a great place for networking and part of that networking may entail finding new recruits for your organization. But it requires different tactics than you’d normally use when interviewing actual applicants behind closed doors at your office. Check out our do’s and don’ts when it comes to finding high-performance prospective employees at trade shows.
Since its incorporation in 1994, Amazon has grown from a small startup to today’s Internet juggernaut. So, what can trade show marketers learn from their success? We’ve picked 4 things that any business (small or large, product- or service-oriented) can emulate from the e-commerce giant.
In a tight labor market, recruiting and retaining great sales consultants can be especially hard to do and even more so in a unique industry such as trade shows that requires specialized knowledge about marketing, design and trade show logistics. Check out this sage advice from some of Skyline’s top hiring owners.
Stressed out by unplanned calamities and road blocks while executing your trade show plan? Take some advice from this trade show veteran who has seen it all: R-E-L-A-X.
The art of business is more than just a transaction between the business and the client. It is relational and it is personal. We recently had the privilege of being inspired by a best-selling sports author and business speaker and wanted to share what we gleaned from his presentation so that you can go into your next trade show or event confident that you are succeeding in the art of business relationships.
As a manager, are you clear about what your company’s mission, vision, values and culture are? If not, we have an easy exercise for you to do, right now… and it only takes 3 sheets of paper and a little thinking. But the rewards can be immeasurable.