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International CES 2022 Show Highlights

The International Consumer Electronics Show (CES) is one of the biggest events of the year for those in the tech sector. And despite the pandemic, the show was able to take place live this year, If you weren’t able to attend in person and are feeling a bit left out, we have some of the highlights for you in this blog post.

Tips for Attracting Talented & Motivated Employees to Your Company

In the past, it hasn’t been difficult to attract highly motivated, performance-driven professionals to the exhibition industry. In these rapidly changing times, though, you may need to rethink your hiring strategy to recruit the very best people to your team. We have 8 great tips that can simplify your hiring process and help you find the right person for each open position.

U.S. Travel Ban Lifted, International Trade Show Attendees Welcome

On November 8, 2021, the United States government officially ended its 20-month travel ban for international travelers. The lift of the travel ban is an excellent sign to trade show organizers that they can start extending invites to international exhibiting companies once more. If you are planning on attending some U.S. trade shows, check out our quick to-do list before you start planning.

What You Need to Know About Trade Show Shipping Today

If you have experience with trade shows and exhibiting, you know that many aspects of the trade show planning process can be expensive. You also know that no other aspect is more at risk of costly mistakes than shipping. In this article, we have some helpful tips that will make it easy (and cost-effective) for you to ship your exhibit materials to the convention center safely and efficiently.

Why Trade Shows and Other Large Events Are Deemed Safer Than Many Daily Activities

While we are all flooded with constant updates about the spread of COVID-19, there is new data that reveals that in-person events are actually extremely safe, and it could be enough to help keep trade shows moving forward and on track. Learn how safety measures are allowing companies to continue with their trade show marketing activities at events.

5 Ways You Can Improve Your Trade Show Program Now

Just when we were all feeling like we may be “in the clear” with the majority of planned in-person trade shows taking place successfully, a handful of shows have been canceled or rescheduled again. If you are seeing some of your shows cancel, reschedule (or reschedule again), here are 5 checklist items to make sure you stay on track with your trade show marketing strategy during this strange time.

Summer 2021 Trade Show Successes

The past year and a half have certainly been a whirlwind for any industry that relies on being able to have face-to-face interactions. While we understand we certainly aren’t “in the clear” yet, we are choosing to stay positive and focus on all of the good that has happened for the trade show industry this summer! Here is a recap of a few success stories from trade shows and events that took place in June and July 2021.

Entertainment and Media Trade Shows Making Promising Return

High hopes are here for the entertainment and media industries. Trade shows are springing back into action to help these businesses thrive. It’s a great thing to see, not just in this industry, but many others as we continue to open back up and get back to face-to-face business. The draw for creating superior audio and visual experiences, as well as compelling content, has never been greater. Learn why.

New Translation Tool Opening Doors for Hybrid and Virtual Trade Shows

Through virtual exhibiting, small businesses have been able to reach consumers across the country (and even across the world) that they may have never had the chance to at an in-person trade show. Now, a new tool may help improve cross-culture communication and boost the potential to bring together rooms of people who otherwise would have had a difficult time sharing ideas.

Exhibiting in 2021: What Exhibit Managers & Event Coordinators Are Asking About

The buzz is that in-person trade shows and events will be back very soon. People are trying to make sense of the role of face-to-face marketing and the risks of getting back into it. In this post we answer some of the top questions that we have been asked by various customers in the past few months in all of the industries that we serve.

3 Reasons to Keep Trade Shows a Priority in Your 2021 Marketing Budget

Trade shows are returning! Hopefully that means your business will be returning to them as well. But a common misconception is that because your company “survived” without attending any events over the last year that you will continue to be as successful without this important avenue of marketing. Here are three huge reasons why your business may suffer from cutting trade shows from the budget.

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