Across the globe, 60 percent of consumers say that sustainability is an important factor in their purchasing decisions. By making your next trade show exhibit more eco-friendly, you won’t only be helping the planet — you’ll be appealing to the majority of consumers who care about protecting the earth! Not sure how to go green with your next exhibit? Outlined below are some helpful tips you can implement today.
According to nearly one-third of marketers, event marketing — including trade shows — is the most effective marketing tool at their disposal. Are you on the fence about trade show exhibiting? If so, consider all the benefits outlined.
The trade show is over, but the work isn’t. Now, it’s time to get your exhibit properties off the show floor and into your carrier’s truck so you can send them back to storage. But what happens if your carrier never shows up? What if there was a mistake in the UMHA paperwork? In these situations, you might have to deal with the repercussions of forced freight.
Global Exhibitions Day (GED) is right around the corner! This year’s event marks 7 years of GED and will be held on June 1. GED is an exciting industry event that promotes the irreplaceable value of in-person, physical exhibitions and face-to-face business events. Read on to learn more about the worldwide conference and prepare for the big day.
Are you planning on setting up an exhibition at trade shows or other events this year? If you want to attract as many visitors as possible to your booth, you need to promote your presence in advance. Of all the ways that you can get people excited about your presence, email marketing is one of the best. Check out these great tips.
Are you and your team getting ready to create and purchase some new trade show exhibit hardware? If so, you’re probably also trying to decide what to do with your old booth. Should you discard it in the trash? Sell it on eBay? Recycle it or donate it to charity? Check out our ideas on how to move on from your last exhibit and get ready for new events.
If you work in the trade show or event marketing industry, you need to put EXHIBITORLIVE on your calendar! Hosted by EXHIBITOR Magazine, EXHIBITORLIVE is easily one of the world’s most comprehensive educational events for those in the exhibiting field. Read on for some reasons why you may want to consider attending!
The Global Pet Expo, one of the pet industry’s largest events, recently took place in Orlando. This trade show provides an incredible opportunity for pet product manufacturers and retailers, as well as other pet professionals like veterinarians, to learn and network. Check out our quick summary and highlights.
As we transition into a post-COVID world, company and corporate event restrictions are starting to lift. Businesses have put off hosting parties and events for quite a while, but now it’s time to bring everyone together and celebrate. Check out our 11 tips to help with every step of the planning process.
These days, the average consumer places more value on experiences than they do on products. The customer experience (or CX) matters more than ever before, and businesses that make it a priority can increase revenue by 4-8% more than others in their fields. The tradeshow and exhibiting industry is no exception to this rule.
You’ve finished designing and building your next trade show exhibit and now it’s time to start promoting your booth. The first step to an effective promotional campaign is getting some high-quality, professional pictures. Here are our tips for choosing the right booth photographer for your next event.
Preparing for a big trade show or event can be intimidating, especially if you’ve never attended one before. Don’t let your anxiety stop you from being proactive and planning ahead, though. Here are some helpful examples that explain how you can create a strong and effective exhibiting timeline and get ready for your company’s next trade show or event.
The exhibition and tradeshow industry has changed quite a bit over the last few years. The Center for Exhibition Industry Research (or CEIR) has recently shared 5 predictions for the B2B exhibitions and events industry in 2022 and beyond. We’ve summarized her observations and predictions below to help you prepare for the new year.
Two big trade shows made a joint comeback in February, much to the delight of home decor and renovation enthusiasts everywhere. The Kitchen & Bath Industry Show (KBIS) and the International Builders Show (IBS) were co-hosted in Orlando. Check out some highlights from these events, as well as some insight into what organizers did to make them safe and successful.
It’s no secret that the COVID-19 pandemic has changed the way all kinds of in-person events operate. But with the development of technologies like 3D holographic telepresence, could people show up and work in the booth without having to be there in person? Read on to learn more about hologram technology and how it could revolutionize trade show booth staffing.