The Value of a Trade Show Crate
Why are crates so expensive? We break down the costs related to trade show crates and why it’s worth the money to protect your exhibit investment.
Category: Budgeting and Measurement
Snapchat in Trade Show Booths: Does It Make Sense For You?
Snapchat- the wildly popular “disappearing image” app has now extended its reach into brands and companies like yours. Have you considered its use in your trade show booth?
7 Reasons to Avoid Traditional Custom Exhibits
Before you purchase a fully customized trade show exhibit, consider the benefits of using a reconfigurable exhibit system to satisfy your budget, show schedule, and logistical challenges.
8 Biggest Mistakes Exhibitors Make in Each Key Trade Show Area
Learn the most common mistakes trade show exhibitors make in these 8 key areas. These tips will not only teach you what to avoid but how to be successful!
The Hidden Value of Trade Shows is Very Real
Besides gaining a valuable ROI from your trade show exhibiting experience, what else can you and your team bring home from the trade show to enhance your business?
Event Planning Lessons From The 2016 Olympics
Even if your trade show or buying fair is not Olympic sized there are many things in common with large-scale events like the Olympics. What can we learn from Rio 2016?
5 Big Surprises For Canadian Exhibitors Going to USA Trade Shows
Whether you work at a Canadian company that already exhibits with your trade show booth in the USA or you are thinking of getting into the USA market with your trade show program, here are 5 surprises you need to know.
Ask These Questions Before Choosing A Custom Trade Show Exhibit Design
There’s a lot to consider when planning a custom booth design, and there are also some common mistakes that can cost the people who make them dearly.
Exhibit Rentals- Veteran Exhibitor Insights Infographic
We surveyed veteran exhibitors to better understand trade show exhibit rental. Take a look at what we found in our Trade Show Exhibit Rental Infographic.
Questions to Pinpoint Your Trade Show Strategy
Answer these questions to pinpoint your trade show strategy.
Portable Trade Show Displays Place Distant Shows In Reach
Expand your trade show presence by using portable trade show exhibits.
Why You Should Measure Pre-ROI
In the trade show business, it’s all about measuring ROI, which is critical to any program. But what about your Pre-ROI?
Event & Experiential Marketing Trends
What is the goal or strategy for events and experiential marketing in 2016? I took a look at one of the world’s most comprehensive annual research studies to find out. Use this information to justify your trade show presence.
Avoid Serving These 7 Types of Food at a Trade Show
More and more exhibitors are seeing the value in serving their attendees food and beverages at trade shows and events. When determining your menu, there are 7 types of food we recommend you avoid.
The Key to a Successful Trade Show: Planning, Planning, Planning!
There is much more involved in going to a trade show than selecting your space and having your exhibit built. It will take an extra effort to plan and coordinate all elements of your show, but not planning ahead will cost you more.