The 44th Annual NSSF SHOT Show returned in-person on January 18th for the first time since 2020. Held in Las Vegas, it’s the largest event for the sport shooting, hunting and the outdoors industry. Attendees, exhibitors, and show organizers were excited to be back face-to-face at one of the more interactive trade shows on the schedule. Check out these highlights.
We live in a time where the less physical touch necessary in public places, the better. Especially at your trade shows. Creating a touch-free experience within your exhibit will resonate with your booth guests. Here are 4 areas within your trade show space where you can implement these options, as well as how to accomplish it.
The status of trade shows is still a bit haphazard as in-person event marketing is still coming out of hibernation, but the most common theme we are seeing is a hybrid option. Consider these tips if your business is currently transitioning your online/hybrid exhibit presence back to a predominately in-person exhibit attendance.
With many trade shows staying on track and proceeding as planned, we know that each large show city has different guidelines. In this blog post, we are taking a closer look at successful events that have happened in Chicago, and other fun things to do while you aren’t on the show floor!
Simply handing out tangible giveaways such as water bottles, key chains and branded bags at your event may become obsolete, especially with the possibility of multiple people touching these items and spreading germs. While getting your branding out there is always beneficial for your business, consider these new ideas for your next giveaway.
Just when we were all feeling like we may be “in the clear” with the majority of planned in-person trade shows taking place successfully, a handful of shows have been canceled or rescheduled again. If you are seeing some of your shows cancel, reschedule (or reschedule again), here are 5 checklist items to make sure you stay on track with your trade show marketing strategy during this strange time.
As of June 1st, Las Vegas has returned to pre-pandemic guidelines and trade shows and events are back. And if you are planning to travel to Sin City later this year (to exhibit at a show, attend a show, or for some personal time off), we have 5 great activities you might enjoy. Remember, what happens in Vegas… stays in Vegas!
Virtual events have taken off recently, but they simply don’t replace the power of face-to-face marketing. Currently, there are many businesses that don’t feel comfortable sending their staff off to trade shows quite yet, and on the other hand, there are businesses that are giving their employees permission to travel with safety and precaution. A hybrid event combines both the in-person and virtual setting of your trade show or event.